Business Degrees at Dalton State College:
Bachelor of Science in Marketing Systems
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The degree in Marketing Systems is designed to meet a high priority need of business and industry in Northwest Georgia. The program gives graduates a systems-based foundation in the marketing process, which will prepare them for positions in marketing, professional sales, market research, advertising, e-tailing and e-commerce. The focus of the program involves development of sales and marketing professionals who are knowledgeable about current and emerging computer technologies and how these technologies can be employed to develop individual, interactive relationships with customers.
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