Bachelor of Science in Marketing Systems:
PROGRAM REQUIREMENTS:

     CIRRICULUM AREA A: ESSENTIAL SKILLS   ( 9 credits )
Course Description Credits
ENGL 1101 English Composition I 3
ENGL 1102 English Composition II 3
MATH 1111 College Algebra 3
     CIRRICULUM AREA B: INSTITUTIONAL OPTIONS   ( 4 credits )
Course Description Credits
COMM 1110 Fundamentals of Speech 3
Elective ENGL 1110; HUMN 2212; PHED 1030; SOCI 1000 1+
     CIRRICULUM AREA C: HUMANITIES & FINE ARTS   ( 6 credits )
Course Description Credits
Electives CINM 1101; ENGL 2111, 2112, 2120, 2121, 2130, 2131; FNAR 1102 6
     CIRRICULUM AREA D: SCIENCE, MATH, & TECHNOLOGY   ( 11 credits )
Course Description Credits
Lab Science BIOL 1107 & 1108; CHEM 1211 & 1212; PHYS 1111 & 1112 8
MATH 2181 Applied Calculus 3
     CIRRICULUM AREA E: SOCIAL SCIENCES   ( 12 credits )
Course Description Credits
HIST 2111 or 2112 US History, first or second half 3
POLS 1101 American Government 3
Electives ANTH 1103; ECON 1101; GEOG 1101, 1111; HIST 1111, 1112, 2111, 2112; PHIL 1101, 1102; POLS 2201, 2401; PSYC 1101; SOCI 1101, 1160 6
     CIRRICULUM AREA F: MAJOR-RELATED COURSES   ( 18 credits )
Course Description Credits
ACCT 2101 Principles of Accounting I 3
ACCT 2102 Principles of Accounting II 3
CISM 2201 Fundamentals of Computer Apps. 3
ECON 2105 Principles of Macroeconomics 3
ECON 2106 Principles of Microeconomics 3
Elective BUSA 1105, BUSA 2105, or BUSA 2106 3
     BUSINESS CORE COURSES   ( 24 credits )
Course Description Credits
BUSA 3051 Principles of Management 3
BUSA 3054 Principles of Marketing 3
BUSA 3056 Principles of Finance 3
BUSA 4051 Strategic Management/Policy 3
ENGL 3203 Business Writing 3
IOMG 3251 Principles of Operations Management 3
MATH 2200 Introduction to Statistics 3
MGIS 3351 Management Information Systems 3
     MARKETING SYSTEMS CORE COURSES   ( 18 credits )
Course Description Credits
BUSA 4351 International Business 3
MARK 3011 Consumer Behavior 3
MARK 3570 Advertising & Promotional Strategy 3
MARK 4081 Marketing Management 3
MARK 4121 Marketing Research & Analysis 3
MARK 4380 e-Commerce Marketing 3
     MARKETING ELECTIVES   ( 12 credits )
Course Description Credits
MARK 3023 Sales & Sales Management 3
MARK 4055 Business to Business Marketing 3
IOMG 4353 Integrated Materials Management 3
BUSA 4501 Entrepreneurship 3
BUSA 4503 Quality Management Systems 3
MGIS 4356 Database Management Systems 3

(Internships, independant studies, or other division approved courses may also apply.)

     NON-BUSINESS ELECTIVES   ( 6 credits )

Although students are encouraged to take foreign language courses in this area, any academic non-business courses except physical education, Learning Support, ESL, Regent's Exam prep, PHED, or DSCS/COLL are acceptable. Economics courses are classified as non-business.

     CIRRICULUM AREA K: PHYSICAL EDUCATION   ( 4 credits* )
Course Description Credits
PHED 1000 First Aid / CPR 1**
Activity Electives PHED 1100 through 1520 3*

*All degree program participants are required to earn one physical education credit hour for each semester that they attend full-time. A maximum of four physical education credits (PHED 1000 / First Aid and three additional one-credit activity courses) are necessary.

**Students must complete PHED 1000 with at least a C grade or present evidence of current First Aid and Adult CPR certification in order to graduate. Certification awarded by outside agencies will be accepted at the college's discretion.

Please note: All first-time full-time students at Dalton State College are now required to take the COLL 1101 / Academic Success course during their first semester. This degree also requires passing the Regents' Testing Program, RTPE 09999.

Updated February 2003. From the 2003-2004 college catalog.

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